How can companies use mobile internet to support existing business models?
Article Source: │ Website Editor: │ Time: 2015-04-29 20:20 I want to share
As of December 2013, the number of Chinese Internet users has reached 618 million, and the number of Chinese mobile phone users has reached 500 million. The rapid development of mobile Internet has allowed many small and medium-sized enterprises with ideas to see new opportunities, but they do not know how to use them. The following are examples of some common business models. With the help of the mobile Internet, publicity and service development can be expanded to make existing business models more effective.
One. Salesman running
The salesman is now going out to visit customers, and can optionally bring some information, without having to carry all the company's product information on his body. On the one hand, it helps the business colleagues to reduce the burden, and on the other hand, it allows customers to know all the products through the mobile website or micro-site. At the same time, it also allows customers to pay attention to the company's WeChat public platform and do a good job of customer storage. Through WeChat information push, they can complement customer maintenance and follow-up and service.
Three-dimensional exhibition effect. WeChat QR code is placed on the clothes, albums, roll-ups, exhibition walls and gifts on the exhibition. As long as the customer enters the exhibition hall, the employee actively asks the customer to scan the QR code on the body, and uses the sweepstakes to attract more customer attention, collect more customer information, and win customers through products and services in the later stage to achieve a deeper effect of the exhibition . At the same time, it also saves the printing of publicity materials and is more environmentally friendly!
Dealers and agents can learn about the latest activities anytime, anywhere through mobile phones, and can see the display of new products on the shelves, and new franchisees can also fully understand the decoration effect of the store. In the WeChat group, the franchisees can exchange and share good promotions and methods.
four. Network promotion (search engine, b2b platform, industry platform)
Baidu's mobile search has grown exponentially. When customers are not looking for you near the computer, they can always see the pictures of the products they are looking for. They can call customers directly with one click and find you directly with one-click maps, which is convenient. Customers, increasing customer experience.
Other modes believe that you already have your own ideas!